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How to Improve Your Negotiation Skills

Posted on: Tuesday, February 19th, 2008 Categories: Ask for What You Want, Finance & Family

“The most important trip you may take in life is meeting people half way.” -H. Boyle

How to Improve Your Negotiation Skills

Life is a series of negotiations. As teenagers, we negotiated with our parents to borrow the family car or for an extended curfew. Today, we negotiate with our employers for better benefits; we negotiate with our spouse or partner for rights over the remote control to the television; and we negotiate when we buy a car. We are always negotiating.

The point is clear, often times in order to receive what we want, we first must negotiate for it.

Here’s the rub though, many of us have never received any formal negotiation training. Unless you are an attorney or a salesperson, the art and skill of negotiation is an unknown or unperfected process. However, imagine how much more effective you would be, and perhaps happier and more successful, if you better understood how to improve your negotiation skills.

Negotiation is not about taking advantage of someone else. Just the opposite. Effective negotiation creates a win-win situation that can lead to better and longer-lasting partnerships and friendships founded on mutual respect and trust.

Effective negotiation is based on the following three factors. Understanding and controlling these factors will significantly improve your negotiation skills.

1. Need
2. Emotions
3. Assumptions

Need

Need is one factor that can negatively impact the negotiation process - need in the sense of being too needy. Often, need equals desperation. Most people are very intuitive and can sense neediness and vulnerability right away. To put it bluntly, neediness can make you look and act weak. You are not in a position to achieve a win-win solution when you are not on an equal or level playing field.

In my marriage, Mary Beth often comments she likes it when I speak up and tell her what I do, and what I do not, want (in fact, she is actually attracted to this). She responds very positively to my lack of neediness and admires my self confidence. From there, we can sort through all of the choices and agree to a set of options that work for both of us.

Time creates another form of a need that can be detrimental to your negotiation success. Time, or the lack of time, may cause you to rush through the process – pushing for a successful outcome rather than earning it or waiting for it.

Consider modifying your timeline based on your own criteria - not someone else’s. Make the necessary adjustments to mitigate the risk of having to be constrained by time. You may find it’s not really about time after all; it’s more about your desire to want it now!

Perhaps the most important aspect of controlling need is articulated in this simple statement: Remember, you want the deal, you don’t need the deal.

A need is very different from a want. A need is essential for existence, such as air, water, food and shelter – all needs. A want is completely different. A want is something you would like to have, but can live without. Keep this important distinction in mind when negotiating.

Emotions

Emotions bog you down. They can cloud your ability to make clear decisions based on fact, and almost instantly give the advantage to the other side.

Your job is to come to the negotiating table with a blank slate. If necessary, be prepared to walk away if the terms or conditions do not meet your expectations. When you convey this fact; this very powerful ability, you have taken your emotions out of the mix and have replaced them with sound reasoning.

This strategy is easier to do in our professional life than in our business life. At work, the greatest risk usually revolves around securing a new client or contract; or not. In our personal lives, the stakes are far more important. However, focusing on controlling your emotions in either environment will provide better results.

Love should never be conditional or negotiated. We should be willing participants in our intimate relationships. The day-to-day events that impact our personal relationships, however, are fair ground for negotiations to occur.


For example, family budgets, vacations, or how to spend the weekend can all be debated and negotiated. When you have a want that is different from your partners, try to remove your emotionality. Adopt an attitude, a stance, where you have no fears or judgments.

Be prepared to give something up; but only if you can gain something in return. It’s not about getting even or trumping the wants of another; it’s about having a creative and healthy forum for some give and take to occur.

Assumptions

Assumptions lead to compromise based on fear, which is driven by emotions. We assume if we don’t compromise then (a) we will loose everything or (b) the person we are negotiating with will become angry, upset or even disappointed with us – all are fear-based assumptions. On the other hand, some of the best negotiators have an “I don’t know” mind-set; a blank sheet.

The truth is you don’t know the answer to your request unless you ask and then listen. In other words, you may be able to get what you want by simply asking and then listening to the response.

The most powerful negotiating skill is listening. Once you ask for what you want and then listen to the response, you will hear the acceptance or objections to your request. Here is where you can clearly understand, and not assume, what the other person is thinking and feeling. Now you have a basis for a productive conversation to occur.

The problem is most people are afraid to ask for they want in the first place. The not asking may stem from years of feeling unworthy or being told you are not enough by those in a position of authority or power over you. You may carry the fear that asking for something you really want may lead to being ridiculed, or worse.

No matter your past, begin learning how to step through the fear and ask for what you want. It begins by asking for something from someone you trust; by feeling safe. Ask and then listen. You may just get what you ask for – and more.

Summary of Key Points to Improve Your Negotiation Skills

• Need equals desperation – don’t be needy.
• Remember, you want the deal, you don’t need the deal.
• If necessary, be prepared to walk away if the terms or conditions do not meet your expectations.
• Emotions bog you down and cloud your ability to make clear decisions based on fact.
• Assumptions lead to compromise based on fear, driven by emotions.
• The truth is you don’t really know the answer unless you ask and then listen.
• The most important negotiating skill is listening.

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8 Responses to “How to Improve Your Negotiation Skills”

  1. Andrea Hess | Empowered Soul Says:

    Great article, Alex! It’s a good reminder that we are in constant negotiation - and should be, in order to maintain healthy boundaries and create both businesses and relationships that truly work for us.

    I do have to disagree with you on one point - that emotions hinder our decision-making abilities. I think if we get lost in emotion, that would certainly disempower us in negotiation. But if we can pay close attention to how we feel - what our gut says, what feels good, what feels like compromise - we can access crucial information that our rational mind may miss.

    At no time is it desirable, I think, to make decisions or negotiate from a “purely rational” perspective. First of all, it’s not possible. Most decisions are made emotionally, not rationally. Secondly, we lose a valuable perspective. To negate emotion is negating an important part of who we are, thus our negotiations are inauthentic. Finally, we are given an EQ as well as an IQ for a reason. Emotions are an excellent avenue to uncover our inner wisdom.

    Let’s not reduce ourselves to rational, logical automatons in any aspect of life. It would be a great loss.

    Blessings,
    Andrea

  2. Google Mapquest Driving Directions Says:

    It is actually quite a comprehensive description of negotiations skills - as much as it could be done in a single blog post. Good job!

    Misha

  3. Alex Blackwell Says:

    Andrea,

    You make a great point. It is important to listen to our inner wisdom when making decisions - totally agree with this. Perhaps a better way to state this is to be aware of how your emotions are potentially impacting your emotions.

    Thanks for sharing your insights, always appreciated.

    Alex

  4. Pat R Says:

    Alex - you’ve nailed it. Very good post with lots of advice. I like how you outline and go into depth on negotiation. I’ve never really seen it put quite that way. I’m stumbling for others to check out.

  5. Walt Goshert Says:

    Excellent points Alex…

    Sometimes the toughest thing to do is Let Go of what you need or want, and focus and listen to what the other person is truly saying and feeling…

    Without getting caught up in her feelings.

  6. Brad & Kelly Smith Says:

    Some solid points you share here.

    I do believe though that ‘want’ and ‘need’ are splitting hairs and that they are still an emotion (Correct me if I am wrong). When it comes to closing a deal fairly, you need to remove the emotion 100%, and then business becomes business.

    Wanting and needing are both forms of lack and limitation feelings where these can potentially harm your logical and ‘Inner Wisdom’ (or gut feeling which is actually a physical response from sub-conscious to conscious worlds) processes.

    One should always go into a negotiation with the EXPECTATION of closing the deal, and all other agreements that bring both parties to the middle ground is now left up to the art and finesse of listening.

    Marketing is the art and science of communicating and creating a relationship with another human being based upon their needs and not yours or mine.

  7. Alex Blackwell Says:

    Brad & Kelly - great point about going in with the expectation of closing. This can be a a very powerful and effective strategy!

  8. Shamelle @ Enhance Life Says:

    “Emotions bog you down and cloud your ability to make clear decisions based on fact.”
    Very true indeed. It’s normal to become emotional during negotiation that is important. However, as we get more emotional, we are less able to channel our negotiating behavior in constructive ways. It is important to maintain control.

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